Subjects: “...sponsorship effectiveness...”
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Subjects: “...sport...”
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“... and Taquari valleys, in order to modernize the sport nowadays. The subjects of this study are five male...”
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“... with Brazilian women in physical-sport activity from 1870, when women tended to be excluded from these activities...”
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“..., which is a practice adopted by an enterprise that seeks to get an indirect association with a sport...”
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“....   KEYWORDS: Sports marketing; Communication strategies; Instagram; Sports sponsorship.     RESUMEN...”
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“... – educação física escolar. This text aims at giving evidence that women's participation in Brazilian sports...”
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