Informative advertising in monopolistically competitive markets

by Creane, A., Manduchi, A.
Published 2022

Item-by-item sampling for promotional purposes

by Kevan de Lopez, L., Spencer, N.H
Published 2018

Genre-typical narrative arcs in films are less appealing to lay audiences and professional film critics

by Ireland, M.E, Nalabandian, T.
Published 2019

The Legal Framework for Financial Advertising: Curbing Behavioural Exploitation

by Brenncke, M.
Published 2018

Pathways to profits: The impact of marketing vs. finance skills on business performance

by Anderson, S.J, Chandy, R., Zia, B.
Published 2018

The importance of the service encounter in influencing identity salience and volunteering behavior in the cultural sector

by Dowell, D., Kleinschafer, J., Morrison, M.
Published 2018

Advertising content and consumer engagement on social media: Evidence from Facebook

by Hosanagar, K., Lee, D., Nair, H.S
Published 2018

Time allocation in entrepreneurial selling: Impact of consumer peer learning and incumbent reaction

by Gokpinar, B., Huang, Y., Yoo, O.S
Published 2018

Near-optimum online ad allocation for targeted advertising

by Naor, J., Wajc, D.
Published 2018

Marketing Specialist Knowledge and Its Influence

by Harrison, Lee
Published 2019

Teenagers and Marketing Communication on Instagram

by Ubaid, Ali
Published 2020

Social Determinants of Sustainable Consumption

by Davey, Laura
Published 2021

Engaging users using movie mobile advertising: Technology acceptance and purchase intention

by Abu Bakar, M.S, Bidin, R.
Published 2014

Challenges in marketing channel selection by smallholder pineapple growers in Samarahan, Sarawak, Malaysia

by Abdul Fatah, F., Hamzah, N.M, Kamarul Zaman, N.B, Nahar, A., Saili, A.R, Yusop, Z.
Published 2020

A case study of consumer preferences towards different brands of palm oil in Shah Alam, Selangor, Malaysia

by Abdul Fatah, F., Ibrahim, M.I.S, Saili, A.R
Published 2020

The environmental profile of a community’s health: A cross-sectional study on tobacco marketing in 16 countries

by Afridi, A., Avezum, A., Bahonar, A., Calik, K.B.T, Chifamba, J., Chow, C.K, Gilmore, A.B, Gupta, R., Igumbor, E., Ismail, N., Koon, T., Kruger, A., Kumar, R., Lear, S.A, Li, W., Lopez-Jaramillo, P., McKee, M., Mohan, D., Mohan, V., Mony, P.K, Orlandini, A., Poirier, P., Rahman, O., Rangarajan, S., Rosengren, A., Savell, E., Seron, P., Sims, M., Swidan, H., Vijayakumar, K., Yusoff, K., Yusuf, S., Zatonska, K.
Published 2015

Strategic policies for small and medium businesses in marketing through e-commerce

by Darsono, J.T, Kasim, E.S, Prihantono, E.Y, Susana, E.
Published 2019

P300 and decision-making in neuromarketing

by Isa, S.M, Mansor, A.A, Noor, S.S.M
Published 2021

Increasing the competitiveness of enterprises based on the use of marketing management tools

by Horbonos, F., Pavlenchyk, A., Pavlenchyk, N., Pawlowski, G., Skrynkovskyy, R.
Published 2021

Development Model of Enterprise Green Marketing Based on Cloud Computing

by Jia, D., Wu, Z.
Published 2022