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41“... consumer buying intention effected by Facebook live broadcast celebrity's image and advertising effect...”
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43by 李麗華“... company using traditional marketing with Facebook live. The major findings of this study are concluded...”
Published 2018
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44“... of Facebook Live-stream, whether it could satisfy consumers’ satisfaction and purchasing intention...”
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47by Nguyen, Hang Thi TuyetSubjects: “...Facebook Live...”
Published 2018
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48by Cori Faklaris, Francesco Cafaro, Asa Blevins, Matthew A. O’Haver, Neha SinghalSubjects: “...Facebook Live...”
Published 2020-03-01
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51“... make their own videos by using Facebook Live function which is called "We Media". We Media has...”
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55“... who participate in Facebook live auction. A total of 330 surveys were issued, 296 were completed...”
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57by Suddason, Kelvin“...The live-commenting feature Facebook Live offers a unique look into how persuasion operates online...”
Published 2021
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58“... over the past five years accounting for the majority of IP traffic. YouTube Live, Facebook Live, Twitch...”
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59by Paulo António da Silva Brandão“....), and competition from new players in the market, namely, Youtube, Facebook Live and Netflix. The technological...”
Published 2019
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60“... . This study was conducted by questionnaire survey and take "Facebook Live" and Weibo "Yi Live" users...”
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