Showing 1 - 20 results of 24 for search '"Global brand"', query time: 1.54s Refine Results
  1. 1
    Do Global Brands Benefit from a Unique Worldwide Image?
    by Isabelle Schuiling, Jean-Jacques Lambin
    Published 2003-06-01
    Subjects: “...global brand...”
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    Article
  2. 2
    Trust in global brand
    by Tomasz Dryl
    Published 2013-12-01
    Subjects: “...trust, brand, global brand, trust in brand...”
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    Article
  3. 3
    Desvelamento do limiar discursivo de uma marca global em uma cultura local
    Subjects: “...global brand...”
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    Article
  4. 4
    The impact of consumers’ traveling and media activities on consumer behaviour towards purchasing global brands
    by Jovana Filipović, Srđan Šapić
    Published 2020-06-01
    Subjects: “...global brand...”
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    Article
  5. 5
    Ethnocentrism at the Coffee Shop Industry: A Study of Starbucks in Developing Countries
    Subjects: “...global brand...”
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    Article
  6. 6
    Succes on the International Market Depends on Brand Strategy
    by Victor Danciu
    Published 2006-08-01
    Subjects: “...global brand...”
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    Article
  7. 7
    Succes on the International Market Depends on Brand Strategy
    by Victor Danciu
    Published 2006-10-01
    Subjects: “...global brand...”
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    Article
  8. 8
    Global Brands and Consumer Ethnocentrism of Youth Soft Drink Consumers in Greater Jakarta, Indonesia
    by Hammam Haris Tasurru, Imam Salehudin
    Published 2014-12-01
    Subjects: “...global brand...”
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    Article
  9. 9
    Impact of Strong Global Brands of Cultural Institutions on the Effective Development of Regions in the Context of the Covid-19 Pandemic
    by Pashkus Margarita, Pashkus Vadim, Koltsova Anna
    Published 2021-01-01
    Subjects: “...strong global brand...”
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    Article
  10. 10
    Brand and consumer characteristics as drivers of behaviour towards global and local brands
    by Srđan Šapić, Milan Kocić, Jovana Filipović
    Published 2018-12-01
    Subjects: “...global brand...”
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    Article
  11. 11
    Netflix’in Türkiye’ye Özgü Reklam Filmlerinin Küresel Markaların Yerel Reklam Stratejileri Bağlamında Değerlendirilmesi
    by Emrah Gülmez
    Published 2019-02-01
    Subjects: “...global brand...”
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    Article
  12. 12
    Global brands: a brief review
    Subjects: “...global branding...”
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    Article
  13. 13
    Marcas globales: una breve revisión
    Subjects: “...global branding...”
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    Article
  14. 14
    GLOBAL OR NATIONAL BRANDS?
    by Sorina GÎRBOVEANU
    Published 2007-01-01
    Subjects: “...global branding...”
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    Article
  15. 15
    Country or Brand: What Matters to Younger Millennials?
    by Sergio Garrido Moraes, Vivian Iara Strehlau
    Published 2020-01-01
    Subjects: “...global brands...”
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    Article
  16. 16
    Global brands in the digital era
    by Sudarević Tomislav, Marić Dražen
    Published 2018-01-01
    Subjects: “...global brands...”
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    Article
  17. 17
    The Legitimation of Global Football Brands in the Brazilian Marketplace
    Subjects: “...global brands...”
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    Article
  18. 18
    Determinants of choice of global and national food products’ brands
    by Grubor Aleksandar, Đokić Nenad
    Published 2015-01-01
    Subjects: “...global brands...”
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    Article
  19. 19
    The 22 Immutable Laws of Branding
    by Al Ries, Laura Ries
    Published 2001-06-01
    Subjects: “...global branding...”
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    Article
  20. 20
    IMPACT OF POLITICAL POLARIZATION BASED ON ETHNICITY AND RELIGION ON BRAND IMAGE AND REPUTATION: APPROACH OF CONSUMER'S IN TURKEY TO TRADEMARKS ASSOCIATED WITH JUDAISM
    by Ayça C. KIRGIZ
    Published 2016-04-01
    Subjects: “...Israel and Jewish originated global brands...”
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    Article
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