Search Results - "Ryder Cup"

1

Moving Away from Category Exclusivity Deals to Sponsorship Activation Platforms: The Case of the Ryder Cup

by Yunchao Bai, Brian H. Yim, John Breedlove, James J. Zhang
Published 2021-01-01
“...As a biennial event, the Ryder Cup is a men’s golf competition between teams from Europe...”

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2

Imaging the Sport of Golf – Envisioning Communities

by Emese Ivan
Published 2008-01-01
“... Team’s astronomical success at the Ryder Cup tournaments?...”

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