Showing 1 - 20 results of 29 for search '"infomercial"', query time: 0.94s Refine Results
  1. 1
    The infomercial phenomenon in New Zealand 1994-2003
    by Johnson, Rosser
    Published 2007
    “...This thesis investigates the infomercial phenomenon in New Zealand from 1994 to 2003. It critically...”
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  2. 2
    The analysis of program-length infomercials: format and regulation
    by Wang, Chih Chia, 王智佳
    Published 2010
    “... program is so-called “infomercial” or “Program-length infomercial.” The program-length infomercials...”
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  3. 3
    Suzanne Paul: Scandal, celebrity and the selling of an infomercial queen
    by Nemane Bieldt, Rosser Johnson
    Published 2013-10-01
    Subjects: “...Infomercial...”
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    Article
  4. 4
    A Study on the Audience's Acceptance Toward Television Infomercial Programs
    by Chen, Yiting, 陳怡婷
    Published 2011
    “...碩士 === 中國文化大學 === 新聞學系 === 99 === In the present day, program-length infomercial is pretty common...”
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  5. 5
    The Influences of Infomercial Cues and Advertising Message Involvement on Impulse Buying Behavior
    by Ying-Hui Wang, 王瀅惠
    Published 2003
    “.... Currently, the emergence of infomercials, which are combined information with commercials, and emphasized...”
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  6. 6
    The impact of selling techniques in infomercial on communication effect : moderating effect of product classification and spokesperson''s pattern
    by Hsiao-Chi Hou, 侯曉琪
    Published 2004
    “...碩士 === 東吳大學 === 國際貿易學系 === 92 === Infomercial is different from traditional TV commercial in many...”
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  7. 7
    The Impact of Direct-Response Cues in Infomercial on Communication Effect─Moderating Effect of Program Format and Media Channel Type
    by Hsiao, Tien-Ting, 蕭恬婷
    Published 2004
    “...碩士 === 東吳大學 === 國際貿易學系 === 92 === Infomercial advertisement is now a growing genre of marketing...”
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  8. 8
    電視頻道全時段廣告性節目之分析： 節目型態與法規
    Subjects: “...infomercial...”
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  9. 9
    MUSICAL ARRANGEMENT OF MEDIA ADS
    by Chernyshov Alexander V.
    Published 2015-01-01
    Subjects: “...infomercial...”
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    Article
  10. 10
    Rational and Fear Appeal to the Health Food
    by Ya-Wen Wu, 吳雅紋
    Published 2010
    “... the advertising appeal of the health food infomercials. Infomercial promotes products through program-length ads...”
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  11. 11
    Research on Marketing Model for Selling Insurance Product through the Media of TV Commercial
    by Chun-Huai Chao, 趙君淮
    Published 2009
    “..., the infomercial can be expected in the future. Compared with the short commercial, infomercial has...”
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  12. 12
    Promoting a promotional culture: a case study of the Junior Franklin County News
    by Johnson, RJK, Bieldt, N
    Published 2016
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  13. 13
    Beaut-Ease
    by Douglas, Amanda Rae
    Published 2007
    “... and infomercial products. Both industries flourish on a level of falsehood that teeters on the brink of hilarity....”
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  14. 14
    資訊式廣告效果研究：以閱聽人之既存態度、廣告訊息涉入度與訊息論點品質為探討
    “...。 === The infomercial is a paid from of advertisement and is usually aired on cable TV. Infomercials differ from...”
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  15. 15
    Research on Readers’ Motives, General Satisfaction of Taiwan’s Free Daily Tabloid and Market-Driven Journalism
    by 李蘭欣
    Published 2008
    “... of advertising are all partially related. 5. Readers’ satisfaction and the credibility of infomercial...”
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  16. 16
    Information networks within information networks
    by Gwala, Tholakele Celinhlanhla
    Published 2010
    “...) in Communication Science University of Zululand, 2002. === In this thesis I characterise South African Infomercials...”
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  17. 17
    The Family Circuit : A New Narrative of American Domesticity
    by Helms, Karey
    Published 2014
    “... of an energy harvesting catalog, product infomercial, energy bill, and a home monitoring brochure...”
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  18. 18
    A Study of Purchase Intentions on TV Shopping for 3C Products – Comparing the Consumers of Taiwan with Mainland China.
    by Yu-Liang Chen, 陳侑良
    Published 2013
    “... of findings and propose future research and infomercial marketing strategies to the specific recommendations...”
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  19. 19
    En informationsfilm för Kils slakteri : ”Det är skillnad på kött och kött”
    “... an infomercial that will meet Kils slakteris wishes with the film, which is to increase the consumer’s awareness...”
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  20. 20
    The Study of the Key Factors Affecting Female Consumer’s Selection of Lipsticks- Using AHP Method
    by LU, KE-TANG, 呂柯瑭
    Published 2018
    “... are “infomercial” and “direct selling”. To sum up the study, we suggest that lipsticks maker should be attached...”
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