Showing 1 - 20 results of 30 for search 'ADVERTISING', query time: 0.35s Refine Results
  1. 1
    by Yi-Ting Huang, 黃翊婷
    Published 2018
    .... The amount of digital advertising has exceeded television advertising in the first half of 2016 in Taiwan...
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  2. 2
    by Lu-Liu, 劉露
    Published 2018
    ... patterns are also changing. Many advertisers have gradually shifted their investment budgets to mobile...
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  3. 3
    by Yun-Ting Huang, 黃筠庭
    Published 2018
    ... of the Data Management Platform based on programmatic advertising will have significant impact on advertising...
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  4. 4
    by kuo-hui Chen, 陳國輝
    Published 2005
    ... marketing by reviewing traditional direct mail marketing and internet advertising theories, which...
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  5. 5
    by Yen-Ju Hung, 洪燕茹
    Published 2016
    ... ads. Many researches indicate that retargeting advertising effect is better than normal online...
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  6. 6
    by Ching-Ling Huang, 黃靖玲
    Published 2017
    ... as the main advertisement classification for the research and analysis. We divided the product live video...
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  7. 7
    by Kuan-Hua Lu, 呂冠樺
    Published 2014
    ...'s advertising types were divided into three categories: Homepage advertising, Social Impression...
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  8. 8
    by Ho-Yiing Chen, 陳禾穎
    Published 2018
    ...碩士 === 國立臺灣科技大學 === 管理學院MBA === 106 === As digital advertising technology advances by leaps...
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  9. 9
    by Song-shan Tsai, 蔡松杉
    Published 2013
    ... intention. Enterprises hope to use fan pages to get the same goal as using advertisements. So...
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  10. 10
    by Yi-cheng Chen, 陳怡錚
    Published 2006
    ... their products, but there is no academic study to investigate types of short message services on advertising...
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  11. 11
    by Zi-Yi Yang, 楊子億
    Published 2019
    ...碩士 === 國立臺灣科技大學 === 企業管理系 === 107 === Due to the emergence of the online media, an advertising...
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  12. 12
    by Tzu-yin Lin, 林姿吟
    Published 2008
    ... efforts actively. Therefore, this study develops a model of Vlogs' advertising effectiveness referring...
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  13. 13
    by Meng-Shao Wang, 王孟紹
    Published 2001
    ..., anytime, and always online. By the gently growing of the Internet advertising, mobile advertising has...
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  14. 14
    by Steven Wahyudi, 吳賢亮
    Published 2019
    ... of companies. Therefore, in order to keep competing in the business, they use advertisements to attract more...
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  15. 15
    by Chung-Hsien Han, 韓忠憲
    Published 2019
    ...碩士 === 國立臺灣科技大學 === 管理學院MBA === 107 === Digital advertisements are evolutionary and becoming...
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  16. 16
    by Sheng-Fen Lin, 林聖芬
    Published 2012
    ... to combine text messages with Social, Local and Mobile, which also derivatively made SoLoMo advertising...
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  17. 17
    by Chia-chi Hsiung, 熊家麒
    Published 2014
    ... on web games. In our study, try to explore the effectiveness of different advertising material...
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  18. 18
    by Hsin-Tzu Chen, 陳信慈
    Published 2016
    ... sites for mobile device users while mobile advertising and social network advertising are drawing high...
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  19. 19
    by Pei-yuan Hsu, 許珮苑
    Published 2012
    ... to the conclusion that SoLoMo Social advergames has a better effect on advertising attitude and purchase intention...
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  20. 20
    by CHI-SHIN KE, 柯啟馨
    Published 2006
    ...碩士 === 國立臺灣科技大學 === 企業管理系 === 94 === Pay-per-click advertisement have cost to be cheap, can perfect...
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