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2by Souza, Martha Júlia Martins de“... addresses a semiotic investigation of advertisements at Avenida Paulista and subway stations in São Paulo...”
Published 2017
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3by Scolari Filho, Edson Ricardo“... delimitado pelo conceito de "advertising" do Poder Público, espécie do gênero publicidade do Poder Público...”
Published 2017
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9by Zanette, Sandra Muriel Zadróski“... : This dissertation proposes to evaluate if the control of advertising in Brazil is effective in regards...”
Published 2017
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10by Lisbôa, Mariana Mendonça“... the advertising discourse related to childhood, having as a backdrop the FIFA World Cup - 2014, to reflect about...”
Published 2016
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11by Valle, Luciana Ribeiro do“... different types of advertisements, with different types of appeals and characters for different audiences...”
Published 2017
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12by Dias, Alvaro Roberto“...> === This research proposes an application of a model of advertising language in internal campaigns to promote a...”
Published 2015
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13by Brandão, Euler Alves“... distintivos. The advertising agencies are facing a hard reality in the last years: a strong fall...”
Published 2012
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14by Flores, Ana Paula“... on the social practices that underpin the "advertorial", a journalistic genre colonized by advertising practice...”
Published 2015
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15by Silva, Dâmaris de Oliveira Batista da“... intense in this consumer society. There is a proposal on advertising communication ideological, as each...”
Published 2013
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16by Natalino, Laís Gonçalves“...), this work focuses on two of the major forces of globalized society: advertising and translation. Translation...”
Published 2015
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17by Camatini, Suele“... limitações e sugestões para futuras pesquisas. === Abstract : Advertising is an important component...”
Published 2017
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18by Ribeiro, Leandro Werner“... fashion brand is possible for its customers through an advertising campaign. This objective has...”
Published 2016
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19by Rosales, Victor Daniel Heredia“.... The visual communication companies need a great deal of equipments for achieving all types of advertising...”
Published 2012
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20by Prado, Gladys Milena Berns Carvalho do“...) commercial advertising; (2) informative, and (3) opinion. This proposes descriptive categories...”
Published 2017
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