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  1. 1
    An Exploratory study on the consumer insight scale for advertising
    by 曾明浩
    Published 2009
    “...”, “aspirations”, “creativity”, “personality”, “motivate”. In conclusion, almost the marketing and advertising...”
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  2. 2
    廣告消費者洞察量表初探
    “... of view,「Consumer insight」is the strategy to persuade consumers with the move power (affectivity...”
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