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  1. 161
    Gamifying Questions by Adding Contextin the Creative Development Marketing Research
    by MichałŚcibor-Rylski
    Published 2020-11-01
    Subjects: “...creative development...”
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    Article
  2. 162
    New Media and Military Recruitment - a Study to 2015 "Homeland Guardiance" Image Advertising
    by LI,CHIA-HSIEN, 李家賢
    Published 2016
    “..., communication approaches, and advertising strategies. Besides, the researchers used qualitative content analysis...”
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  3. 163
    Umbrella Industrial Transformation and Innovation in Taiwan－Through Cultural Creativity Points
    by WANG,HSIN-YI, 王欣怡
    Published 2018
    “... the cultural goods strategy and business model. But in Taiwan, the resources of OEM-SMEs are extremely limited...”
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  4. 164
    Advertising Effectiveness of Virtual Spokesperson: A Case Study of Kaohsiung Rapid Transit Corporation
    by Wen-yu Wang, 王文妤
    Published 2018
    “..., company should use creative marketing strategy to increase consumers’ positive attitude toward ad...”
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  5. 165
    Branded webseries. Strategic actions of the advertiser based on corporate online fiction and marketing content
    “...In the past, advertisers and brands have adhered to audiovisual content, film and television...”
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    Article
  6. 166
    A Study of Marketing and Advertising Design for Mansion - The Case of Jhong Cheng Mansion as an example
    by Lou Pang Chun, 婁邦俊
    Published 2009
    “... for mansion through the theory of marketing and advertising strategy. Hence we first discuss the current...”
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  7. 167
    The Transformation of Conventional Industries to Cultural Creative Industries-Case of Miaoli County
    by Ku Pei Ching, 古珮菁
    Published 2013
    “... on some conventional industries successfully transformed to cultural and creative industries in Miaoli...”
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  8. 168
    THE DEVELOPMENT OF CORAK INSANG WEAVING CRAFT CREATIVE ECONOMY IN PONTIANAK CITY
    Subjects: “...creative...”
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    Article
  9. 169
    The Value of Customer Relationship Management in the Service Industry in Egypt
    by Negm, Rasha Ahmed
    Published 2016
    Subjects: “...Advertising and Promotion Management...”
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  10. 170
    A study on the Advertisement AttitudeOf Digital out of HomeTake the Ximending CMP DOOH as an example
    by WANG,JUI-CHING, 王睿清
    Published 2018
    “... and media strategies in the diversified DOOH industry. Due to the analyzed data, DOOH testing, creative...”
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  11. 171
    [en] GETTY IMAGES: MONTAGE, CONTROL AND CREATIVE CONSTRUCTION FROM AN AUDIOVISUAL DATABASE
    Published 2020
    “... advertising agency, AlmapBBDO, it is possible to identify in more depth strategies for communicating Getty...”
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  12. 172
    Conceptual framework for an advertising balanced scorecard : case of the mobile network communication industry in South Africa
    by Ayingono Moussavou, Sandra
    Published 2009
    Subjects: “...Advertising -- Evaluation -- South Africa...”
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  13. 173
    Big Data Application in the Digital Marketing Advertising Industry — A Case Study of U Company
    by Ming-Lei Chiang, 江鳴雷
    Published 2018
    “... creatively driven model to a data-driven one, the advertising decisions are more determined...”
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  14. 174
    Recruitment Strategies Aiming to Attract Females into Undergraduate Engineering Programs: Examining Their Role and Use
    by Howenstine, Julie Anne
    Published 2013
    Subjects: “...advertising...”
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  15. 175
    Using ANP method to compare the performance of CRM processes for advertising agencies base on a global brand
    by Javier Palacios Morales, 巴赫業
    Published 2012
    “... with a multi-nation, cross-cultural comparison of ethnic roles and creative strategies in advertising...”
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  16. 176
    ROMANIAN CONSUMERS’ ATTITUDE TOWARDS TV COMMERCIALS
    by Raluca BĂBUŢ (COMIATI)
    Published 2012-01-01
    Subjects: “...TV advertising...”
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    Article
  17. 177
    Selected marketing and human resources variables influencing sponsorship initiatives within corporate businesses :a South African perspective
    by Kruger, Elda
    Published 2011
    Subjects: “...Advertising...”
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  18. 178
    Educating Youth Against Tobacco Advertising: A Media Literacy Approach for Reducing Indonesia's Replacement Smokers
    by Santi Indra Astuti
    Published 2017-06-01
    Subjects: “...advertising, tobacco, brand jamming, replacement smokers, media literacy...”
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    Article
  19. 179
    Príncipe ou sapo? Comparando os estereótipos masculinos na publicidade televisiva brasileira e portuguesa.
    by Simone Araújo
    Published 2013-06-01
    Subjects: “...Advertising...”
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    Article
  20. 180
    Role of photo stimuli on tourists' attitudes and brand recognition of out-door advertisement / Mas Azianna Abdul Razak and Faiz Izwan Anuar
    Subjects: “...Methods. Outdoor advertising. Billboards. Posters...”
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    Article
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