Suggested Topics within your search.
Showing 21 - 40 results of 75 for search 'COPYWRITING IN ADVERTISING', query time: 0.52s Refine Results
  1. 21
    A Study of Visual Design in Award-winning Print Advertising - An Exploration of "Times Advertising Awards" and "4A Liberty Awards"
    by WU, DE-RUNG, 吳德容
    Published 2008
    “...碩士 === 輔仁大學 === 大眾傳播學研究所碩士班 === 96 === This research is to show a induction of advertising...”
    Get full text
    Others
  2. 22
    Advertising Message Customisation/Standardisation And Corporate And Consumer Culture
    by Cristea Sanda Ligia
    Published 2015-11-01
    “...Advertising translators should be familiarised with the cultural conventions in the target market...”
    Get full text
    Article
  3. 23
    The Research of Chinese Advertisement Copy: the approach of Cognitive Psychology
    by Hui-Wen Hsueh, 薛惠文
    Published 2008
    “... code ─ cultural code. So the copywriter can input the Chinese traditional culture in an advertisement...”
    Get full text
    Others
  4. 24
    A Pragmatic Approach to the Discourse of Written Advertisement in Ghana
    by Gifty Serwah Mensah
    Published 2016-04-01
    “..., pragmatists and linguists among others is the discourse of advertising. Ad is a communicative situation...”
    Get full text
    Article
  5. 25
    The Mixing of Southern Min Dialect in Newspaper Advertisements in Taiwan
    by Iris Kuan-ya Chen, 陳冠雅
    Published 2004
    “... is to investigate Mandarin/ Southern Min code-mixing in newspaper advertisements in Taiwan in terms of product...”
    Get full text
    Others
  6. 26
    The Mixing of Southern Min Dialect in Newspaper Advertisements in Taiwan
    by Iris Kuan-ya Chen, 陳冠雅
    Published 2004
    “.... During the process of mixing, copywriters usually insert Southern Min in the advertisements based on its...”
    Get full text
    Others
  7. 27
    Writing Strategies of Print Advertising Copy for Luxury Wrist Watch
    by CHEN,YI-YAO, 陳怡堯
    Published 2019
    “... and summarizing the types of strategies used most frequently. The advertising copywriting data comes from...”
    Get full text
    Others
  8. 28
    COMMUNICATION IN ADVERTISING AS FORM OF DIALOGUEOF CULTURES (Russian-Vietnamese Interaction)
    by A S Mamontov, P V Moroslin
    Published 2016-12-01
    “... dynamically develop in the sphere of advertising because it is reflection of the culture, its peculiar...”
    Get full text
    Article
  9. 29
    The Influence of Sexual Appeal Type and Regulatory Focus on Advertising Effectiveness
    by Cheng-Hsuan Wu, 吳政軒
    Published 2019
    “... in our life. A lot of products are using sex as an advertising appeal just to make a topic and catch...”
    Get full text
    Others
  10. 30
    Subject-Oriented Classification of Puns Used in Spanish-Speaking Advertisements
    by Aleksandr V. Dzyuba
    Published 2018-07-01
    Subjects: “...advertising...”
    Get full text
    Article
  11. 31
    Encounters between theory and practice : semiotic and pragmatic principles in advertising
    by Foster, Stuart
    Published 2017
    “...Advertising has long been of interest to semiotic, linguistics and pragmatic theorists including...”
    Get full text
  12. 32
    A Study of Emotional Impact of Visual Complexity on Outdoor Campaign Advertising in Taiwan
    by TSAI, HSUN-YA, 蔡巽亞
    Published 2019
    “... in design elements by collecting 2018 campaign advertisements. Then, the positive and negative emotion...”
    Get full text
    Others
  13. 33
    The Effect of Important Factors of Product Endorsement Advertisements by Fashion Bloggers on Purchase Intention
    by LIN, YA-CHING, 林亞靜
    Published 2017
    “..., bloggers modified the copywriting for the advertisement campaign. From now on, blog marketing is considered...”
    Get full text
    Others
  14. 34
    Fetishism and Form: Advertising and Ironic Distance in Don DeLillo’s White Noise
    by Adam Szetela
    Published 2018-06-01
    Subjects: “...advertising...”
    Get full text
    Article
  15. 35
    Strategies and Tactics of Brand Formation (Based on the Material of Advertising Slogans in French, English, and Russian)
    by E. G. Zheludkova, K. M. Purgina
    Published 2021-04-01
    Subjects: “...advertising...”
    Get full text
    Article
  16. 36
    The Study on the University Advertising Creative Curricular -- A Curriculum Design Based on Practitioners' Perspectives.
    by Chang,Vivian, 張怡琪
    Published 2007
    “... who took advertising copywriting program in university. And the in-depth interviews were from agency’s...”
    Get full text
    Others
  17. 37
    Constructing and Applying a Selection Model for the Creative Talents in Mainland China Advertising Agencies
    by Ting-Ying Hsu, 許庭英
    Published 2014
    “...碩士 === 世新大學 === 傳播管理學研究所(含碩專班) === 102 === Creative talent appraisal for advertising agencies is a...”
    Get full text
    Others
  18. 38
    From the Fringes to Mainstream: A Study on the Use of Guerrilla Advertising for Non-profit Organizations
    by Suzette Lay See, 洪緹縈
    Published 2013
    “... of advertisements each day, in a variety of forms. This is called “ad clutter”. It is estimated that, in the United...”
    Get full text
    Others
  19. 39
    A Research on the Creativity ＆ Flow Managementof Visual Communication Design--the Example of I.E.P. International Advertising
    by Tsai,Ching-Kuo, 蔡靖國
    Published 2005
    “... on the advertising copywriting creativity of the text should be enhanced. ...”
    Get full text
    Others
  20. 40
    Anything you can do we can do better
    by Berney, Charlotte Jane
    Published 2012
    Subjects: “...Advertising...”
    Get fulltext
    Others
Search Tools: Get RSS Feed — Email this Search