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Showing 1 - 20 results of 35 for search 'FASHION MARKETING', query time: 0.49s Refine Results
  1. 1
    Fashion brands’ use of emojis on twitter: An exploratory study
    by Lee, S.-E.J, Mathews, S.
    Published 2019
    Subjects: “...Fashion brands...”
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    Article
  2. 2
    The relational aspects of luxury consumption in Brazil: The development of a luxury customer relationship perception scale and the analysis of brand personality influence on relationship perception on luxury fashion brands
    by Demo, G., Scussel, F.
    Published 2019
    Subjects: “...Relationship marketing...”
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    Article
  3. 3
    On the monetary impact of fashion design piracy
    by Appel, G., Libai, B., Muller, E.
    Published 2018
    Subjects: “...Fashion...”
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    Article
  4. 4
    Analysis of Brazilian fashion sectorial brand identity
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    Article
  5. 5
    More than clothes hangers: cultural intermediaries in the field of fashion
    Subjects: “...Fashion modelling...”
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    Article
  6. 6
    Identifying tween fashion consumers’ profile concerning fashion innovativeness, opinion leadership, internet use for apparel shopping, interest in online co-design involvement, and brand commitment
    by Baker, R., Banning, J., Gam, H.J, Yu, U.-J
    Published 2019
    Subjects: “...Fashion innovativeness...”
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    Article
  7. 7
    Social media brand perceptions of millennials
    by Helal, G., Lancaster, G., Ozuem, W.
    Published 2018
    Subjects: “...Fashion...”
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    Article
  8. 8
    Modeling consumers’ intention to use fashion and beauty subscription-based online services (SOS)
    by Ramkumar, B., Woo, H.
    Published 2018
    Subjects: “...Fashion consciousness...”
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    Article
  9. 9
    Multicriteria Approach for Supplier Selection: Evidence from a Case Study in the Fashion Industry
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    Article
  10. 10
    Sinicized Exploration of Sustainable Digital Fashion: Chinese Game Players’ Intention to Purchase Traditional Costume Skins
    by Fu, Y., Liang, H.
    Published 2022
    Subjects: “...digital fashion...”
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    Article
  11. 11
    Can Digital Technologies Increase Consumer Acceptance of Circular Business Models? The Case of Second Hand Fashion
    Subjects: “...Fashion...”
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    Article
  12. 12
    Hong Kong, a gateway for mainland China? Examining the impact of luxury fashion retailers’ ownership structures on expansion strategies
    by Bai, H., McColl, J., Moore, C.
    Published 2018
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    Article
  13. 13
    Wood-based textile fibre market as part of the global forest-based bioeconomy
    by Kallio, A.M.I
    Published 2021
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    Article
  14. 14
    Online retailers’ return policy and prefactual thinking: An exploratory study of USA and China e-commerce markets
    by Kim, H.-S, Yu, Y.
    Published 2019
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    Article
  15. 15
    Herding in the consumption and purchase of digital goods and moderators of the herding bias
    by Ding, A.W, Li, S.
    Published 2019
    Subjects: “...Emerging markets...”
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    Article
  16. 16
    Brand personality and sexuality levels of luxury advertisements
    by Adomaitis, A.D, Saiki, D.
    Published 2019
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    Article
  17. 17
    The moral bases of consumer ethnocentrism and consumer cosmopolitanism as purchase dispositions
    View Fulltext in Publisher
    Article
  18. 18
    Older female consumers’ environmentally sustainable apparel consumption: The impact of time perspective and advertising appeals
    by Jin, B.E, Kim, G.
    Published 2019
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    Article
  19. 19
    Consumer Brand Value Co-creation Typology
    by Guzmán, F., Kennedy, E., Paswan, A.K
    Published 2019
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    Article
  20. 20
    Gender effects on consumers’ symbolic and hedonic preferences and actual clothing consumption in the Czech Republic
    by Millan, E., Wright, L.T
    Published 2018
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    Article
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