Showing 1 - 20 results of 29 for search 'HOSPITALITY SERVICE MARKETING', query time: 1.05s Refine Results
  1. 1
    Intangible Assets Valuation in the Hospitality Industry
    by Du, Ruixue
    Published 2014
    Subjects: “...Market-to-Book Ratio...”
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  2. 2
    An Exploratory Study of the Relationship Between Healthy-Living and Travel Behavior
    by Hallab, Zaher A. A.
    Published 2014
    Subjects: “...hospitality...”
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  3. 3
    Creating and Validating a Measure of Customer Equity in Hospitality Businesses: Linking Shareholder Value With Return on Marketing
    by Hyun, Sunghyup
    Published 2014
    “...Understanding the contribution of marketing to the shareholder value of a company has been a major...”
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  4. 4
    The Influence of Context Orientation on Recruitment in the Hospitality Industry
    by Yen, Chih-Lun
    Published 2014
    “...The hospitality industry continuously seeks to recruit available talents from a variety of sources...”
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  5. 5
    ECOSERV: an examination of the service quality expectations of the ecotourists
    by Khan, Maryam M.
    Published 2014
    Subjects: “...service...”
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  6. 6
    The Customer's Path to Loyalty: A Partial Test of the Relationships of Prior Experience, Justice, and Customer Satisfaction
    by Severt, Denver E.
    Published 2014
    Subjects: “...Service Failure...”
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  7. 7
    Impact of kitchen equipment and workplace layout on labor productivity in university campus foodservice operation
    by Qin, Lei
    Published 2014
    Subjects: “...Food service management...”
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  8. 8
    Service behaviors and time preferences of rural and urban restaurant customers
    by Baker, Melissa
    Published 2014
    “...Do customers in rural and urban markets want the same thing from a restaurant server? While...”
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  9. 9
    Customer Perceptions of Restaurant Cleanliness: A Cross Cultural Study
    by Yoo, Seung Ah
    Published 2014
    Subjects: “...Service Quality...”
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  10. 10
    Measurement of the strategy construct in the lodging industry, and the strategy-performance relationship
    by Murthy, Bvsan
    Published 2014
    Subjects: “...Hospitality industry -- United States...”
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  11. 11
    The Effects of Different Aspects of Tourism Services on Travelers' Quality of Life: Model Validation, Refinement, and Extension
    by Neal, Janet Davis
    Published 2014
    “...Numerous satisfaction studies have been conducted in both tourism and marketing which have examined...”
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  12. 12
    Assessing the hotel requirements of professional sports teams for the hotel industry
    by Summa, Tosporn
    Published 2014
    Subjects: “...Hotels -- Marketing...”
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  13. 13
    A Causal Model of Linkages between Environment and Organizational Structure, and Its Performance Implications in International Service Distribution: An Empirical Study of Restaurant and Hotel Industry
    by Kim, Seehyung
    Published 2014
    Subjects: “...Service Industry...”
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  14. 14
    The Relationship Between Share Price and Operating Cash Flow Under the Casual Theme Restaurant Setting
    by Du, Ruixue
    Published 2014
    Subjects: “...Efficient Market Hypothesis...”
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  15. 15
    Understanding Information Technology Investment Decision-Making in the Context of Hotel Global Distribution Systems: a Multiple-Case Study
    by Connolly, Daniel J.
    Published 2014
    Subjects: “...Service Dyad...”
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  16. 16
    Consumer Choice of Hotel Experiences: The Effects of Cognitive, Affective, and Sensory Attributes
    by Kim, Dohee
    Published 2014
    “... and marketing in the hospitality industry. The first purpose of this dissertation is to examine the differential...”
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  17. 17
    Consumer satisfaction and dissatisfaction of upscale restaurant dining: a two dimensional approach
    by Sun, Lou-Hon
    Published 2014
    “... to combine the knowledge from leisure, tourism, marketing, and service management in order to add to the body...”
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  18. 18
    Examining the Effects of Bundling Strategies on Travelers' Value Perception and Purchase Intention of a Vacation Package
    by Xu, Yueying
    Published 2014
    “...The offer of vacation packages is a marketing tool called bundling, selling at least two separate...”
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  19. 19
    Identification of Economic Value Drivers Impacting Operational Cash Flows in the Casual Theme Restaurant Industry
    by Chung, Yea Sun
    Published 2014
    “..., and the hospitality industry in the past. The belief is that the more systematic and frequent the scanning performed...”
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  20. 20
    Development of a Travelers' Information Search Behavior Model
    by Gursoy, Dogan
    Published 2014
    “... is important for marketing management decisions (Srinivasan 1990; Wilkie and Dickson 1985). For destination...”
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