“... the public relations (PR) application of selected sport associations. The subjects were chose...”
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“... and loyalty to organizations, the sport sponsorship and the compatibility of image of organizations, frequency...”
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“... the contents and the status of the development of 135 master’s theses in sport sponsorship during 1992-2009...”
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“...碩士 === 國立臺灣師範大學 === 運動休閒與管理研究所 === 91 === In order to understand the sponsorship influences...”
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