Media studies Communication studies 6 Sociology & anthropology 4 Sociology 3 Cultural studies 2 Impact of science & technology on society 2 Social & cultural anthropology, ethnography 2 Advertising 1 Anthropology 1 Communication theory 1 Content analysis 1 Critical race theory 1 Critical theory 1 Cultivation analysis 1 Cultivation theory 1 Digital lifestyle 1 Education 1 Encoding/decoding 1 Encoding/decoding model 1 Film, TV & radio 1 Frankfurt School 1 Grounded theory 1 Health belief model 1 Health campaigns 1 Health communication 1 Health promotion 1 Identity theories 1 Identity theory 1 Indigenous 1 Indigenous communication 1