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10“... scores viewed selected audio-visual social advertisements on the same theme. The results will be analyzed...”
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11by Maria Helena Cruz Pistori“...: France and Brazil. It aims to pursue the interrelation and nexus needed between the verbal, visual...”
Published 2014-06-01
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13by Ebigbagha Sylvester ZifeghaSubjects: “...mcguire’s communication/persuasion matrix...”
Published 2020-04-01
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15by Grażyna Habrajska“...The article presents the analysis of persuasive texts produced in different codes. The way...”
Published 2018-02-01
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16by Rafael Gómez AlonsoSubjects: “...Retórica – Fotografía – Retórica Visual – Retórica Fotográfica – Persuasión – Creatividad...”
Published 2012-04-01
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17by Pedro J. GómezSubjects: “...Retórica – Narrativa – Retórica Visual – Televisión – Persuasión – Géneros televisivos...”
Published 2012-04-01
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18by Rūta Angelė Vilkelytė“... linguistic and visual means of persuasion are used to provoke the addressee’s reaction, the author aims...”
Published 2016-04-01
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20by Roberto Gamonal ArroyoSubjects: “...Retórica – Tipografía – Retórica Visual – Retórica Tipográfica – Persuasión – Diseño Gráfico...”
Published 2012-04-01
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