「消費者導向關係管理」－消費者期望效用下網路消費資訊價值對消費決策之研究

by 梁燦聖, Liang, Allen

「Consumer Oriented Relationship Management 」－Research on the Value of Network-based Consumption Information to Consumption Decision under the Consumer Expected Utility

by Liang, Allen, 梁燦聖
Published 2006