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Eric Shiu
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Eric Shiu
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Eric Shiu
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1
A Theoretical Investigation into the Potential Applications of Olfactory Cues to the Marketing of New Products
by
Eric
Shiu
,
David Walker
,
Chi Jyun Cheng
Published 2006-12-01
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Article
2
Developing and Validating a Theory-Based Model of Crowdfunding Investment Intention—Perspectives from Social Exchange Theory and Customer Value Perspective
by
Xiaocong Yang
,
Kai Zhao
,
Xiaobo Tao
,
Eric
Shiu
Published 2019-05-01
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Article
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