Acceptance of mobile commerce in low-income consumers: evidence from an emerging economy

by Silvana Dakduk, Zuleima Santalla-Banderali, Jose Ribamar Siqueira
Published 2020-11-01

Purchase intention and purchase behavior online: A cross-cultural approach

by Nathalie Peña-García, Irene Gil-Saura, Augusto Rodríguez-Orejuela, José Ribamar Siqueira-Junior
Published 2020-06-01

The Role of Brand Commitment in the Retail Sector: The Relation with Open Innovation

by Jose Ribamar Siqueira, Nathalie Peña-García, Enrique ter Horst, German Molina, Monica Villamil
Published 2021-06-01