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Marta Almeyda
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Marta Almeyda
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Marta Almeyda
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1
Customer-Based Brand Equity for Tourist Destinations: A Comparison of Equities of Puerto Rico and the US Virgin Islands
by
Marta
Almeyda
,
Babu George
Published 2020-06-01
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Article
2
The evolution of destination branding: A review of branding literature in tourism
by
Marta
Almeyda
-Ibáñez
,
Babu P. George
Published 2017-03-01
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Article
3
Place branding in tourism: a review of theoretical approaches and management practices
by
Marta
Almeyda
-Ibáñez
,
Babu P. George
Published 2017-10-01
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