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Master, Arnaz
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The significance of holistic marketing on motivations, expectations and experiences of travellers: A case study on Queenstown's first-time tourists
by
Master
,
Arnaz
Published 2018
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Related Subjects
EDT
Expectancy Disconfirmation Theory
Expectations
Experiences
First-time tourists
Holistic marketing
Motivations
New Zealand
Queenstown
Significance of marketing
Tourism
Tourism marketing
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