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Stevens, J.L
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Stevens, J.L
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Tell it like it is: The effects of differing responses to negative online reviews
by
Breazeale, M.
,
Esmark Jones, C.L
,
Spaid, B.I
,
Stevens
,
J.L
Published 2018
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Related Subjects
attribution theory
congruity theory
eWOM
online reviews
word-of-mouth
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