Consumer Decision-Making Power Based on BP Neural Network and Fuzzy Mathematical Model
In real life, because of the uncertainty of risk, incomplete information, perceived cost, and other factors, there are irrational behaviors in the decision-making power of consumers, so it is of great practical significance to study the decision-making power of consumers in the choice of countermeas...
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Format: | Article |
Language: | English |
Published: |
Hindawi-Wiley
2021-01-01
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Series: | Wireless Communications and Mobile Computing |
Online Access: | http://dx.doi.org/10.1155/2021/6387633 |