The role of transformational leadership in reengineering of marketing strategies within organizations
The current study aims at examining the role of transformational leadership in paving the way for well-built reengineering of marketing strategies within the healthcare sector in Jordan. Depending on a quantitative approach, 312 questionnaires were distributed to individuals within hospitals: 105 qu...
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| Format: | Article |
| Language: | English |
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LLC "CPC "Business Perspectives"
2020-12-01
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| Series: | Problems and Perspectives in Management |
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| Online Access: | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/14440/PPM_2020_04_Freihat.pdf |