Decision Making Models in the Financial Market: A Study in the Light of Prospect Theory and Limited Rationality
The objective of this study was to determine whether the decision-making models present in Prospect Theory and the theory of limited rationality could help managers of financial institutions identify and control the emotions and rational limitations involved in the credit granting process in the fin...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | Portuguese |
| Published: |
Universidade de Brasília
2016-09-01
|
| Series: | Contabilidade, Gestão e Governança |
| Subjects: | |
| Online Access: | https://cgg-amg.unb.br/index.php/contabil/article/view/946 |