Strategic management accounting as a multidisciplinary planning and control tool in the banana exporter Novamerc S.A.

The current economic situation of the banana sector requires seeking strategies to obtain profitability. In the past, the profit margin was determined by the price of the product minus costs and expenses; Currently, the desired profit margin is taken in relation to the price of the good, that is, it...

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Bibliographic Details
Main Authors: Denisse Soraya Lindao Bravo, Cecilia Ivonne Narváez Zurita, Juan Carlos Erazo Álvarez
Format: Article
Language:Spanish
Published: Fundación Koinonia 2019-10-01
Series:Revista Arbitrada Interdisciplinaria Koinonía
Subjects:
Online Access:https://fundacionkoinonia.com.ve/ojs/index.php/revistakoinonia/article/view/470