BRAND AS A SOURCE OF COMPETITIVE BANKS IN POLAND
Competition companies enterprises in every sector of the economy. In the age of twenty-first century all parties compete with each other for recognition and trust of cus-tomers. It is a tough challenge especially in the banking services sector. These institutions are not able to stand out in the mar...
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| Format: | Article |
| Language: | English |
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University of Gdansk
2016-06-01
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| Series: | Contemporary Economy |
| Subjects: | |
| Online Access: | http://www.wspolczesnagospodarka.pl/?p=1200 |