Heart is for Love: Cognitive Salience and Visual Metonymies in Comics

This article explores the role of conceptual proximity as a parameter of salience in visual metonymies. The study discusses visual metonymy as a type of conceptual metonymy understood as a way of referring to one concept (the target) via another concept (the vehicle; cf. Lakoff and Johnson 1980, Rad...

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Bibliographic Details
Main Author: Hubert Kowalewski
Format: Article
Language:English
Published: Open Library of Humanities 2018-06-01
Series:The Comics Grid: Journal of Comics Scholarship
Subjects:
Online Access:https://www.comicsgrid.com/article/id/3570/