An Assessment of the Attitudes of Medical Tourists toward the Quality of the Services Delivered by Hospitals in Shiraz, Iran, Using the SERVQUAL Model
Introduction: Medical tourism is one of the branches of the tourism industry and, due to its low cost vs. high income, many countries seek to maximize their competitive resources in order to develop this industry. Moreover, improving service quality is considered a key factor in gaining medical t...
Main Authors: | , , , |
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Format: | Article |
Language: | fas |
Published: |
Vesnu Publications
2016-04-01
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Series: | مدیریت اطلاعات سلامت |
Subjects: | |
Online Access: | http://him.mui.ac.ir/index.php/him/article/view/2671 |