INVESTIGATION OF VISITOR MOTIVATION OF THE EXIT MUSIC FESTIVAL (THE REPUBLIC OF SERBIA)

The decision to visit a festival or an event is a directed activity initiated by a wish to fulfil certain cultural need. Although motives only represent one of the variables describing visitor behaviour (besides learning, cultural conditioning and social influences), they form a crucial point that i...

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Bibliographic Details
Main Authors: Ivana BLEŠIĆ, Tatjana PIVAC, Igor STAMENKOVIĆ, Snezana BESERMENJI, Sasa MARKOVIĆ
Format: Article
Language:English
Published: Universitatii Suceava 2014-12-01
Series:Revista de Turism: Studii si Cercetari in Turism
Subjects:
Online Access:http://revistadeturism.ro/rdt/article/view/145