USING SOCIAL MEDIA IN POLITICAL CAMPAIGNS. EVIDENCE FROM ROMANIA
In this paper, we aim at gaining insight into the Romanian president’s online campaign during the 2014 elections. Although there is a growing body of literature on online political campaigns in Western democracies, little research exists on using Social Media in an emergent economy like Romania. In...
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| Format: | Article |
| Language: | English |
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Romanian Foundation for Business Intelligence
2016-05-01
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| Series: | SEA: Practical Application of Science |
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| Online Access: |
http://seaopenresearch.eu/Journals/articles/SPAS_10_7.pdf
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