The Pattern of People's Voting Behavior in Iran Based on Political Marketing Approach

The main task of marketing managers is the discovery of customer's needs and analysis of their purchasing behavior and the ranking of influencing factors on these. The result of this effort is to identify the tastes of the market and provide the appropriate goods or services, or to gain more ma...

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Bibliographic Details
Main Author: Rasoul Yousefi Ramandi
Format: Article
Language:fas
Published: Imam Sadiq University 2024-03-01
Series:دانش سیاسی
Subjects:
Online Access:http://pkn.journals.isu.ac.ir/article_2499_91f4f1c4a3097c33a74bcc28f28c3db2.pdf