Sustainable Consumption in Everyday Life: A Qualitative Study of UK Consumer Experiences of Meat Reduction

A reduction in meat consumption is increasingly considered fundamental to a sustainable food system. This paper contributes to understanding how meat consumers enact ‘meat reduction’ in the context of their everyday lives, exploring the motivations, strategies and experiences of...

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Bibliographic Details
Main Author: Josephine Mylan
Format: Article
Language:English
Published: MDPI AG 2018-07-01
Series:Sustainability
Subjects:
Online Access:http://www.mdpi.com/2071-1050/10/7/2307