THE EUROPEAN FOOD MARKET – INCREASED CONSUMER PREFERENCE TOWARDS CONVENIENCE AND HEALTHY FOOD

THE EUROPEAN FOOD MARKET – INCREASED CONSUMER PREFERENCE TOWARDS CONVENIENCE AND HEALTHY FOOD

Food is considered one of the welfare indicators that reflects in a very simple and efficient manner the human condition. Food consumption is shaped by a multitude of factors among which the most important are income level, lifestyle, knowledge, demographic changes, food habits and traditions. Co...

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Bibliographic Details
Main Author: Robert Bumbac
Format: Article
Language:English
Published: Research Publishing SRL 2019-11-01
Series:Junior Scientific Researcher
Subjects:
food trends
food consumption
food market size
healthy food
convenience food
Online Access:https://www.jsrpublishing.com/userfiles/files/archive_pages/84/Article.Bumbac_Vol.V.No.1.2019.pdf
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spelling doaj-0554e0517d2a4c3fa6f98336f25c4d632020-11-25T01:50:52ZengResearch Publishing SRLJunior Scientific Researcher2458-03412458-03412019-11-01525361THE EUROPEAN FOOD MARKET – INCREASED CONSUMER PREFERENCE TOWARDS CONVENIENCE AND HEALTHY FOODRobert Bumbac0The Bucharest University of Economic Studies, Department of Business, Consumer Sciences and Quality Management, RomaniaFood is considered one of the welfare indicators that reflects in a very simple and efficient manner the human condition. Food consumption is shaped by a multitude of factors among which the most important are income level, lifestyle, knowledge, demographic changes, food habits and traditions. Considering the income growth in recent years in Eastern Europe this allowed the population from this region to reduce the gap in terms of expenditure on food compared to Western Europe. In order to identify main changes and trends in terms of consumer preferences on the European food market, a secondary data analysis was accomplished. An important increase was observed towards health and wellness food but with a lower rate compared to convenience food which seems to be the fast growing sector also in the coming years. Healthy eating behavior should be further encouraged also by integrating it with convenience food. https://www.jsrpublishing.com/userfiles/files/archive_pages/84/Article.Bumbac_Vol.V.No.1.2019.pdffood trendsfood consumptionfood market sizehealthy foodconvenience food
collection DOAJ
language English
format Article
sources DOAJ
author Robert Bumbac
spellingShingle Robert Bumbac
THE EUROPEAN FOOD MARKET – INCREASED CONSUMER PREFERENCE TOWARDS CONVENIENCE AND HEALTHY FOOD
Junior Scientific Researcher
food trends
food consumption
food market size
healthy food
convenience food
author_facet Robert Bumbac
author_sort Robert Bumbac
title THE EUROPEAN FOOD MARKET – INCREASED CONSUMER PREFERENCE TOWARDS CONVENIENCE AND HEALTHY FOOD
title_short THE EUROPEAN FOOD MARKET – INCREASED CONSUMER PREFERENCE TOWARDS CONVENIENCE AND HEALTHY FOOD
title_full THE EUROPEAN FOOD MARKET – INCREASED CONSUMER PREFERENCE TOWARDS CONVENIENCE AND HEALTHY FOOD
title_fullStr THE EUROPEAN FOOD MARKET – INCREASED CONSUMER PREFERENCE TOWARDS CONVENIENCE AND HEALTHY FOOD
title_full_unstemmed THE EUROPEAN FOOD MARKET – INCREASED CONSUMER PREFERENCE TOWARDS CONVENIENCE AND HEALTHY FOOD
title_sort european food market – increased consumer preference towards convenience and healthy food
publisher Research Publishing SRL
series Junior Scientific Researcher
issn 2458-0341
2458-0341
publishDate 2019-11-01
description Food is considered one of the welfare indicators that reflects in a very simple and efficient manner the human condition. Food consumption is shaped by a multitude of factors among which the most important are income level, lifestyle, knowledge, demographic changes, food habits and traditions. Considering the income growth in recent years in Eastern Europe this allowed the population from this region to reduce the gap in terms of expenditure on food compared to Western Europe. In order to identify main changes and trends in terms of consumer preferences on the European food market, a secondary data analysis was accomplished. An important increase was observed towards health and wellness food but with a lower rate compared to convenience food which seems to be the fast growing sector also in the coming years. Healthy eating behavior should be further encouraged also by integrating it with convenience food.
topic food trends
food consumption
food market size
healthy food
convenience food
url https://www.jsrpublishing.com/userfiles/files/archive_pages/84/Article.Bumbac_Vol.V.No.1.2019.pdf
work_keys_str_mv AT robertbumbac theeuropeanfoodmarketincreasedconsumerpreferencetowardsconvenienceandhealthyfood
AT robertbumbac europeanfoodmarketincreasedconsumerpreferencetowardsconvenienceandhealthyfood
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