Virtual campaign effects in the universe of social media: the behavior of voters on Twitter during 2010 Elections
The proposal of this exploratory research is to discuss the relationship between social network sites (SNS)and the decision-making process, based on the assumptions of theories of voters’ behavior and Brundidge’s inadvertent exposure thesis, which provide a framework for understanding how people can...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | Portuguese |
| Published: |
Brazilian Association of Political Communication Scholars
2013-01-01
|
| Series: | Revista Compolítica |
| Subjects: | |
| Online Access: | http://compolitica.org/revista/index.php/revista/article/view/79/57 |