THE EFFECT OF GENDER AND INCOME ON CONSUMER STYLES / Cinsiyet Ve Gelirin Tüketici Tarzına Etkisi

The aim of this study is to determine the effect of gender and income on consumer styles. The questionnaire was conducted with Recep Tayyip Erdogan University students (n=346) in Rize/Turkey. Hypotheses were tested by Mann Whitney U Test, Kruskal Wallis Test and Spearman Correlation Analysis along w...

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Bibliographic Details
Main Authors: Gülçin Bilgin Turna, Lale Babuş
Format: Article
Language:English
Published: Recep Tayyip Erdoğan Üniversitesi 2020-04-01
Series:Uluslararası Ekonomi, İşletme ve Politika Dergisi
Subjects:
Online Access:https://dergipark.org.tr/tr/pub/ueip/issue/50405/657572