THE EFFECT OF GENDER AND INCOME ON CONSUMER STYLES / Cinsiyet Ve Gelirin Tüketici Tarzına Etkisi
The aim of this study is to determine the effect of gender and income on consumer styles. The questionnaire was conducted with Recep Tayyip Erdogan University students (n=346) in Rize/Turkey. Hypotheses were tested by Mann Whitney U Test, Kruskal Wallis Test and Spearman Correlation Analysis along w...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Recep Tayyip Erdoğan Üniversitesi
2020-04-01
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Series: | Uluslararası Ekonomi, İşletme ve Politika Dergisi |
Subjects: | |
Online Access: | https://dergipark.org.tr/tr/pub/ueip/issue/50405/657572 |