Challenging hegemony and power in the sixteenth century: The Discourse of Voluntary Servitude as antecedent of critical public relations theory
This article applies La Boétie’s concept of voluntary servitude to public relations historiography through a historic-critical analysis. Written in the same Renaissance era than other early history books of the history of public relations such as Machiavelli’s The Prince, The discourse of voluntary...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universidad de Navarra
2021-05-01
|
| Series: | Communication & Society (Formerly Comunicación y Sociedad) |
| Subjects: | |
| Online Access: | https://revistas.unav.edu/index.php/communication-and-society/article/view/40064 |