The Tip of the Iceberg of Misleading Online Advertising; Comment on “Trouble Spots in Online Direct-to-Consumer Prescription Drug Promotion: A Content Analysis of FDA Warning Letters”
Kim’s overview of Food and Drug Administration (FDA) regulatory actions from 2005 to 2014 is a comprehensive analysis of the US regulatory experience with online direct-to-consumer advertising (DTCA) of prescription medicines. This experience is of relevance internationally as online DTCA reaches th...
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| Format: | Article |
| Language: | English |
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Kerman University of Medical Sciences
2016-05-01
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| Series: | International Journal of Health Policy and Management |
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| Online Access: | http://www.ijhpm.com/pdf_3164_3e1c9634f449a99e0f656966db8c6d57.html |