Analisis Kualitas Produk Dan Harga Terhadap Citra Perusahaan Dan Kepuasan Konsumen Berdampak Pada Loyalitas Perusahaan Sari Jati Kabupaten Sragen
This study aims to determine the empirical analysis of the quality of the product and the price of the company's image and customer satisfaction impact on the company's loyalty Sari Jati Sragen. The analytical method used is by using validity and reliability test, path analysis, t test, F...
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Mercu Buana Yogyakarta
2014-08-01
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Series: | Jurnal Perilaku dan Strategi Bisnis |
Subjects: | |
Online Access: | http://ejurnal.mercubuana-yogya.ac.id/index.php/JPSB/article/view/342 |