Event-management: Review and Systematization of Approaches of the Organization of Events

Event-management: Review and Systematization of Approaches of the Organization of Events

Event management is one of the most effective method of the promotion for companies de veloping innovative products and services and working in areas of the management consulting and system integration. Approaches of the organization of large mass actions which creating information occasions for par...

Full description

Bibliographic Details
Main Authors: Sergey Gennadievich Ermakov, Julia Alekseevna Makarenko, Nikolay Evgenievich Sokolov
Format: Article
Language:English
Published: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018-04-01
Series:Управленческое консультирование
Subjects:
event-менеджмент
event management
event marketing
congress and exhibition activities
business process
publicity
innovative business
management consulting
promotion of consulting services
life cycle of the event
Online Access:https://www.acjournal.ru/jour/article/view/661

Internet

https://www.acjournal.ru/jour/article/view/661

Similar Items