A New Conceptual Model for Business Ecosystem Visualization and Analysis

This study has the objective of plotting the effects of network externalities and superstar software for the visualization and analysis of industry ecosystems. The output is made possible by gathering sales from a tracking website, associating each sale to a single consumer and by using a network vi...

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Bibliographic Details
Main Authors: Luiz Felipe Hupsel Vaz, Antonio Roberto Ramos Nogueira, Marco Aurélio de Souza Rodrigues, Paula Castro Pires de Souza Chimenti
Format: Article
Language:English
Published: Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD) 2013-01-01
Series:RAC: Revista de Administração Contemporânea
Subjects:
Online Access:http://www.anpad.org.br/periodicos/arq_pdf/a_1371.pdf