Religion, popular culture and social media: the construction of a religious leader image on Facebook
Despite the emergence of religions on Internet and the importance of social media, research dedicated to religious leaders’ construction of symbolic image on social media, is hard to find. Starting from the 2013 Applebee’s social media crisis, which was triggered by a pastor, the present study inves...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Etudes Scientifiques Spécialisées Appliquées aux Communications Humaines, Economiques, Sociales et Symboliques
2017-12-01
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| Series: | Essachess |
| Subjects: | |
| Online Access: | http://www.essachess.com/index.php/jcs/article/view/392/438 |