When Markers Meet Marketing: Ethnicity, Race, Hybridity, and Kinship in Genetic Genealogy Television Advertising
The essay explores issues pertaining to genetics vs. culture in understandings of kinship, hybridity as a disruptor of essentialist conceptions of race, the fetishization of ethnicity and culture, racist misuses of genetic science, processes of racialization, and counter-hegemonic resistance. Thirty...
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Format: | Article |
Language: | English |
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MDPI AG
2017-12-01
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Series: | Genealogy |
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Online Access: | https://www.mdpi.com/2313-5778/1/4/22 |