PENGARUH KREATIVITAS DAN TRADE EXHIBITION TERHADAP INOVASI BERKELANJUTAN DAN KINERJA PEMASARAN SENTRA INDUSTRI KECIL MEBEL KAYU DI KABUPATEN MADIUN

The research aims are to analyze and test the influence of creativity and trade exhibition toward extended innovation and market performance of  small industry of wood furniture cluster in Madiun region. Population are 103 entrepreneurs of wood furniture. Research method uses complete enumeration. M...

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Bibliographic Details
Main Author: Sonang Sitohang
Format: Article
Language:Indonesian
Published: Sekolah Tinggi Ilmu Ekonomi Indonesia Surabaya 2018-09-01
Series:Ekuitas: Jurnal Ekonomi dan Keuangan
Subjects:
Online Access:https://ejournal.stiesia.ac.id/ekuitas/article/view/391