Guerrilla marketing applied to companies in the dental equipment sector
The research aims to analyze guerrilla marketing applied to companies in the dental equipment sector in Ecuador. It was generated from a descriptive type with non-experimental field design, a population sample of 123 professionals linked to dental companies in the province of Azuay - Ecuador was app...
Main Authors: | , , , |
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Format: | Article |
Language: | Spanish |
Published: |
Fundación Koinonia
2020-08-01
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Series: | Revista Arbitrada Interdisciplinaria Koinonía |
Subjects: | |
Online Access: | https://fundacionkoinonia.com.ve/ojs/index.php/revistakoinonia/article/view/922 |