THE PERVASIVENESS OF METAPHOR IN THE LANGUAGE OF ECONOMICS
Nowadays, metaphors can be seen in a totally new light, exceeding their primary function of being used only as ornamental tropes and becoming powerful instruments of expressiveness. They are active in the development of a conceptual framework for representing new ideas, as well as in providing new m...
Main Author: | |
---|---|
Format: | Article |
Language: | English |
Published: |
University of Bacău
2015-07-01
|
Series: | Studies and Scientific Researches: Economics Edition |
Subjects: | |
Online Access: | http://sceco.ub.ro/index.php/SCECO/article/view/305 |