Analyzing key performance indicators of e-commerce using balanced scorecard

E-commerce as one of the most significant aspects of innovation in business processes is what takes place in companies across the world. The gap between information and communications technology and e-business application is called the digital divide. It is necessary to understand the reasons for th...

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Bibliographic Details
Main Authors: Seyed Kamal Chaharsooghi, Nasrin Beigzadeh, Arman Sajedinejad
Format: Article
Language:English
Published: Growing Science 2016-02-01
Series:Management Science Letters
Subjects:
Online Access:http://www.growingscience.com/msl/Vol6/msl_2015_123.pdf