A strategic approach to multimodal discourse analysis
In the paper the author argues that multimodal discourse analysis examines the traditional issues of rhetoric from a pragmatic-discursive perspective and therefore may be regarded as a part of rhetoric. Starting from systemic-functional linguistics, the author proposes a method for studying the mul...
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| Format: | Article |
| Language: | English |
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Polskie Towarzystwo Retoryczne/ Polish Rhetoric Society
2015-06-01
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| Series: | Res Rhetorica |
| Online Access: | http://resrhetorica.com/index.php/RR/article/view/38 |