Measuring perception of service quality of Serbian rural tourism using RURALQUAL scale
The aim of this research is to measure the perception of services quality in rural tourism in the Republic of Serbia using the RURALQUAL scale, and to determine its factor structure as well. The research was conducted during January and February 2020, using the questionnaire technique, on a sample o...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Academy of Professional Studies South Serbia, Department of Business Studies Blace
2020-07-01
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Series: | BizInfo |
Subjects: | |
Online Access: | http://bizinfo.edu.rs/index.php/bizinfo/article/view/176 |