A MODEL OF FACTORS AFFECTING DOMESTIC TOURIST SATISFACTION ON ECO-TOURISM SERVICE QUALITY IN THE MEKONG DELTA, VIETNAM

The objective of the present study is to explore the factors affecting domestic tourists’ satisfaction with the quality of ecotourism services. Survey data collected from 457 visitors visiting Mekong Delta, Vietnam were analyzed to provide evidence. Results from multiple regression analysis using SP...

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Bibliographic Details
Main Authors: Ha Nam Khanh GIAO, Bui Nhat VUONG, Nguyen Ngoc Duy PHUONG, Ngo Tan DAT
Format: Article
Language:English
Published: Editura Universităţii din Oradea 2021-06-01
Series:Geo Journal of Tourism and Geosites
Subjects:
Online Access:http://gtg.webhost.uoradea.ro/PDF/GTG-2spl-2021/gtg.362spl14-696.pdf